FROM THE BEGINNING, OUR MISSION HAS BEEN CUSTOM MADE FINE JEWELLERY FOR EVERY DAY, FOR OUR DAMN SELVES.
We believe in jewelry as an expression of self: that it can mean whatever you want; that you can wear it when you want, buy it when you want, gift it, celebrate with it, reward yourself with it and keep it forever.
“I founded Custom Meow because I saw a jewellery industry that was built for men gifting women and not women celebrating themselves. To me, the truest expression of Custom Meow is mutual uplift: all of us supporting each other, and you, our community, feeling empowered to invest in yourself and, in turn, the community around you.”
–Sinaz Can, CEO
INSPIRED BY YOU
Since our first Monday Drop in 2015, you have embraced fine jewellery for yourself. It’s you—your daily style signatures, your decisions to buy yourself the damn diamond—that has inspired us the whole time. You’re living our mission right alongside us.